Join the Community Bank Treasury Management Seminar

treasury management marketing Sep 03, 2024
 

In today’s competitive banking landscape, the role of community banks is evolving. No longer just lenders or deposit gatherers, successful bankers must be adept at leveraging Treasury Management to drive growth in core deposits and non-interest fee income. If you’re looking for actionable strategies to strengthen your bank’s financial foundation, this seminar is your opportunity.

Date: September 17, 2024 Central Time Time: 9:00 am - 3:00 pm (all day)

Registration Link: https://www.icba.org/events/details/2024/09/17/education/community-bank-treasury-management-seminar

What You'll Learn

Elevate Your Offerings: Discover the full spectrum of Treasury Management services available today and learn how to tailor these to meet the specific needs of your business customers.

Collaborative Success: Uncover the secrets to effective collaboration between your Sales, Treasury Management, IT, Marketing, and Deposit Operations teams to seamlessly implement and sell business services.

Future-Proof Your Institution: Gain insights into the future of Treasury Management and how you can stay ahead of emerging trends and technologies.

Seminar Breakdown

Foundational Knowledge: Build a solid understanding of Treasury Management services and their value to businesses.

Marketing & Sales Process: Master the art of selling and marketing Treasury Management services to drive growth.

Product Implementation: Learn best practices for rolling out new services that resonate with your customers.

The Future of Treasury Management: Stay ahead of the curve with insights into the latest industry trends.

Who Should Attend?

This seminar is ideal for business bankers eager to deepen their knowledge of Treasury Management services, as well as Treasury Management sales officers, Deposit Operations personnel, IT and Marketing staff. It’s also invaluable for Presidents/CEOs focused on structuring their teams for success and maximizing non-interest fee income.

Top Reasons to Register

Maximize Revenue: Learn how to use Account Analysis as a powerful tool to cross-sell services and identify new fee income opportunities.

Boost Customer Satisfaction: Identify the Treasury Management services your business customers truly need and how to effectively market these to them.

Drive Team Collaboration: Discover how to foster better teamwork across your bank’s departments to ensure the successful implementation and sales of Treasury Management services.

Prepare for the Future: Equip yourself with knowledge about upcoming payment systems and new authentication methods to enhance your institution’s service offerings.

Ready to Transform Your Bank’s Treasury Management Strategy?

Don’t miss out on this comprehensive seminar designed to empower you with the knowledge and tools to grow your bank’s deposits, increase fee income, and improve customer satisfaction. Register now to secure your spot and take the first step towards a more profitable and resilient financial institution.

TMClarity™ empowers Community Banks to attract more business core deposits and increase non-interest fee income. Our framework enables you to become world-class in the selling, implementation, and customer support of treasury management services offered to your business customers.

Learn More

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